Creating offer codes

After you've uploaded your product files and added a price, name, and description, you can create Offers for your favorite and most attractive customers.

An offer code applies to the price of your entire product, including variants (such as shipping costs).

Git 'r discounted!

Making offer codes is easy - just go to the Options tab of your product...

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Next to Offers, click add an offer.

Enter the offer code, and select the amount or percentage off your total price it will be. Click the $ or icon to toggle between the two. As you can see in the photo below, both options can be used. A percentage discount must be an integer only, a whole number. As they say, there may be free lunch, but there's no "99.15% off" deals in this world.

If you want to limit the amount of times this offer code can be used, set a Quantity. If you don't enter a limit, the code can be used an unlimited amount of times.

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You can also choose whether you want the offer code to apply to all of your products, like "justfor you", by checking "ALL PRODUCTS".

If you want all products to have an offer code field at checkout, select "Add field to all of your products".

Allow customers to enter the code

Click the box Add offer field to purchase form to include an Offer Code box on your purchase form for customers to enter their offer codes, as seen below. If you don't click this, your purchase forms will only feature boxes for necessary purchase information (such as name, email, and credit card info).

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Share it!

To copy the URL of your product with the discount automatically included, click Save Changes.

This makes your offer code go "live" and will create a share link. Click Share, and paste (by using ctrl+v or command+v) the URL wherever you like.

To bypass this, just know that the URL is your Gumroad product's URL with "/{youroffercode}" attached.

Click Add an offer to create another offer code, then repeat this process.

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Global Offer Codes

Want to create an offer code that applies to all your products? Simply create an offer code, click All products to the left of the code, and save changes. For example, this one will give my customers 25% off any of your products when they enter that code at checkout. I do not have to manually apply this code to all of my products, it will automatically take 25% off the price of any of my products when it is used. 

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Click Save changes and your global offer code will be designated with the compass icon, as seen below:

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Free Products:

Creating a free product is effectively creating an offer code for 100% of the price, then sending buyers to the URL for that discount code rather than the product's URL. Learn how to create a free product here.


Q: Can I use offer codes to apply a temporary discount to a subscription?
No. At the moment, any discount applied to a subscription is permanent for that customer. For example, if you sent someone a 50% offer code on a subscription, they would only pay 50% of the price on every payment installment.

Q: How do I embed an offer code in my product's URL? 
Attach it to the end of the URL! For example:{YourProductID} becomes{YourProductID}/{YourOfferCode}

Q: Can I change the amount/percentage of a certain offer code?
Yes. Just change the units at any time, then hit Save changes.

Q: How do I set up a "Buy One, Get One Free" deal? 
Since we are not a supermarket offering discounts on Chex Mix, we don't have this functionality at the moment. One way to offer this would be to only advertise discounts on future purchases in the receipt text of your product, so once someone buys a product, they know they can go buy it again for free. Here's how to edit receipt text.

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