Product ratings on Gumroad

In this article:

With Gumroad's rating feature, customers can give your products 1-5 stars after their purchase. Ratings are a great way to:

  • Add legitimacy and "social proof" to your products
  • Allow customers to organize your products
  • Surface popular results in the Discover search

This is how your ratings will look on your product cards on your profile page:

And on your product's page:

Organize by rating

You can organize your products by rating on your profile page. Scroll down to the “Default sort order” in your profile settings and choose “Highest rated”.

How to leave a rating

Customers can review your product from the download page of the product:

Or from the product page itself (as long as they are either logged into Gumroad, or allow Gumroad cookies on their browser)

How to get customers to leave a rating

To solicit reviews from customers, you can: 

  1. Send out a post to only the customers of a single product or  Create a workflow targeting only the customers of a specific product.
  2. Add the URL of the product page. Tell them to rate the product if they liked it!

How to see what people have rated you

Go to your Audience Dashboard. Click the name of any customer. If they have left you a rating, that rating will show up under their sales information. 

You can also export a sales CSV from your Customers tab. The CSV will show ratings you've received from customers. The GIF below will show you how to filter out the ratings from your downloaded CSV file.

How to remove ratings

To remove a specific customer's rating, you can refund them for their purchase. Please note that the rating will still be viewable from the Customer dashboard; however, we will no longer count this review in the average rating calculation. Issuing a partial refund will not remove a customer's rating. 

In case of a free download, you can revoke its access to remove the rating.

You can also ask them to re-rate your product.

To stop ratings from being visible on your product, simply go to the product's edit page, Share tab, and scroll down to the Discover settings. There, you can toggle whether or not your ratings are displayed. 

Customers can still rate your products, but those ratings will be private. 

Be aware that when you do this, your product will not show up in the Discover search anymore. 

Did this answer your question? Thanks for the feedback There was a problem submitting your feedback. Please try again later.

Still need help? Contact Us Contact Us